Trusted by leading fashion brands→

Fashion Visuals at Scale with AI

Generate on-model product images with fashion AI. Create packshots, convert flat-lays, recolor garments, and swap models, all while keeping every garment detail intact.

From startups to enterprise, process thousands of images daily with API integration.

Flat-lay blouse
Top
Flat-lay trousers
Bottom
Flat-lay shoes
Shoes
Selected model
Model
On-model result 1

Transform flat-lay products into professional on-model photography. Explore Flat-to-Model →

Trusted by leading fashion brands

50+ brands · 6 countries

MOROTAI
RUSSELLATHLETIC
DIDRIKSONS
Real Guys
Fruit of the Loom
Fritzi aus Preußen
PIERRE CARDIN
zalando
MILESTONE
KiK
atoberlin
blue seven7
LEONE
playshoes
NENEW ERA
PLANETA SPORT
SUNSETS
TSTREESHIRTZ
VENDERBY'S
MOROTAI
RUSSELLATHLETIC
DIDRIKSONS
Real Guys
Fruit of the Loom
Fritzi aus Preußen
PIERRE CARDIN
zalando
MILESTONE
KiK
atoberlin
blue seven7
LEONE
playshoes
NENEW ERA
PLANETA SPORT
SUNSETS
TSTREESHIRTZ
VENDERBY'S
How it worksSet up once · run every drop

Three steps. One pipeline.

On-Model is infrastructure, not a one-off image tool. Set up your look once, then run every new product through it, in the app or straight from your own systems.

01
Product photo: tropical print blouse
Product photo: white linen trousers
Product photo: tan leather sandals
The chosen model, FolakeModel

Upload garments, pick a model.

Drag in a folder of flat-lays, packshots or existing PDP shots, or send them over the API. Then pick a model from the library, or use your own.

02

Studio

Catalog Studio templateYours
Studio Beige template
Studio Noir template
Catalog Upper Body template

Lifestyle

Lighthouse template
Courtyard Film template
Sunlit Film template
Coastal Film template

Set the look once.

Pick a studio or lifestyle template: pose, background, light and framing, saved together. Brands build their own and reuse them on every drop, so the whole catalog looks like one shoot.

03
Finished shot: the full outfit, front
Finished shot: three-quarter view
Finished shot: back view
Finished shot: walking, side view

Run it at scale.

Run the same setup on the whole collection: Bulk Create starts one job per product. Or call the API from your pipeline and get results back by webhook, up to 4K.

Where it sits
  1. Your catalog
  2. On-Model
  3. Your DAM
  4. Webshop · Marketplaces · Ads
ProofReported by 12 customers · 2026

Numbers our customers actually report.

Join leading fashion brands that have transformed their content production with On-Model. These are average results across our customer base, not lab numbers.

−90%

Content cost per SKU

vs studio + agency

10×

Speed to publish

3 weeks → 38 hours

10k/d

Images / day, sustained

via Bulk Create & API

Success storiesAll 7 stories →

Loved by fashion teams.

Real brands using On-Model across campaign and e-commerce imagery.

Sunsets swimwear shown as AI lifestyle campaign imagery and clean studio e-commerce photography, created with On-Model

“On-Model has become an important part of how we create visual content. We use it for both lifestyle campaign imagery and e-commerce photography.”

S

Greg Stager

Owner, Sunsets

Playshoes children's swimwear, rainwear and winter boots shown on-model at the beach and on a snowy playground, created with On-Model

“AI gives us the opportunity to create significantly more content from the product assets we already have.”

P

Kai Schreyeck

Managing Director, Playshoes

ATO Berlin womenswear and menswear on-model imagery and a ghost-mannequin packshot, all created with On-Model

“For us, AI image generation is a tool that makes our product presentation much more flexible. It enables us to launch new products and collections online more quickly.”

A

Simone Dornieden

Co-owner, ATO Berlin Shop

Asked, answered.

Everything you need to know about On-Model.

How does On-Model preserve garment details?

Garment fidelity is what the product is built around. Stitching, prints, logos and color come from your own product photos, and On-Model keeps them as they are instead of reinventing them.

Can I use my own models?

Yes. Upload one front-facing photo of your brand model and it becomes an identity you can use across your whole catalog. You can also design a new AI model from a written brief.

Can we reuse our own look on every drop?

Yes, that is what templates are for. A template saves the pose, background, light and framing of each shot. Start from one of ours, build your own or create one from a reference photo, then reuse it on every new product so the whole catalog looks like one shoot. On Pro plans your team shares them.

How do we run a whole collection?

Two ways. In the app, Bulk Create runs one setup on every product in a collection, one job per product. Or connect your own systems to the REST API and receive the results by webhook. See the API docs.

What image formats and sizes are supported?

Upload JPEG, PNG, WebP, TIFF or AVIF. Results come back as JPG or PNG, at 1K, 2K or 4K.

Can I use the images commercially?

Yes, on any paid plan. Images created with free credits are for personal use only and carry a watermark.

Are our images used to train AI models?

Never. Your product photos, models and results are not used to train AI models.

How much does it cost?

Plans are based on credits, and the credits per image depend on the resolution you choose. You start with 25 free images, no credit card required. See plans.

Run your next drop through On-Model.

Try it on a few products for free. When it looks right, set up your look once and run the whole collection, in the app or over the API.

Questions? Email hello@on-model.com