Fashion Visuals at Scale with AI
Generate on-model product images with fashion AI. Create packshots, convert flat-lays, recolor garments, and swap models, all while keeping every garment detail intact.
From startups to enterprise, process thousands of images daily with API integration.





Transform flat-lay products into professional on-model photography. Explore Flat-to-Model →
Trusted by leading fashion brands
50+ brands · 6 countries
Everything you need for fashion AI.
Powerful tools designed specifically for fashion e-commerce, helping you create stunning product imagery at scale without compromising on quality.
More than a tool. Infrastructure.
Identity, fidelity, scale, and a REST API. The platform pieces that turn a clever AI into a content pipeline you can rely on.
Three steps. One pipeline.
On-Model is infrastructure, not a one-off image tool. Set up your look once, then run every new product through it, in the app or straight from your own systems.



ModelUpload garments, pick a model.
Drag in a folder of flat-lays, packshots or existing PDP shots, or send them over the API. Then pick a model from the library, or use your own.
Studio
Yours


Lifestyle




Set the look once.
Pick a studio or lifestyle template: pose, background, light and framing, saved together. Brands build their own and reuse them on every drop, so the whole catalog looks like one shoot.




Run it at scale.
Run the same setup on the whole collection: Bulk Create starts one job per product. Or call the API from your pipeline and get results back by webhook, up to 4K.
- Your catalog
- On-Model
- Your DAM
- Webshop · Marketplaces · Ads
Numbers our customers actually report.
Join leading fashion brands that have transformed their content production with On-Model. These are average results across our customer base, not lab numbers.
−90%
Content cost per SKU
vs studio + agency
10×
Speed to publish
3 weeks → 38 hours
10k/d
Images / day, sustained
via Bulk Create & API
Loved by fashion teams.
Real brands using On-Model across campaign and e-commerce imagery.

“On-Model has become an important part of how we create visual content. We use it for both lifestyle campaign imagery and e-commerce photography.”
Greg Stager
Owner, Sunsets

“AI gives us the opportunity to create significantly more content from the product assets we already have.”
Kai Schreyeck
Managing Director, Playshoes
How does On-Model preserve garment details?
Garment fidelity is what the product is built around. Stitching, prints, logos and color come from your own product photos, and On-Model keeps them as they are instead of reinventing them.
Can I use my own models?
Yes. Upload one front-facing photo of your brand model and it becomes an identity you can use across your whole catalog. You can also design a new AI model from a written brief.
Can we reuse our own look on every drop?
Yes, that is what templates are for. A template saves the pose, background, light and framing of each shot. Start from one of ours, build your own or create one from a reference photo, then reuse it on every new product so the whole catalog looks like one shoot. On Pro plans your team shares them.
How do we run a whole collection?
Two ways. In the app, Bulk Create runs one setup on every product in a collection, one job per product. Or connect your own systems to the REST API and receive the results by webhook. See the API docs.
What image formats and sizes are supported?
Upload JPEG, PNG, WebP, TIFF or AVIF. Results come back as JPG or PNG, at 1K, 2K or 4K.
Can I use the images commercially?
Yes, on any paid plan. Images created with free credits are for personal use only and carry a watermark.
Are our images used to train AI models?
Never. Your product photos, models and results are not used to train AI models.
How much does it cost?
Plans are based on credits, and the credits per image depend on the resolution you choose. You start with 25 free images, no credit card required. See plans.
Run your next drop through On-Model.
Try it on a few products for free. When it looks right, set up your look once and run the whole collection, in the app or over the API.
Questions? Email hello@on-model.com
25 free
Free images on signup
No card. No commitment.





























